Perhaps my vegan journey began unknowingly in childhood, when I wondered how Jains could use silk, leather, pearls, or even idols carved from ivory. Whenever I wore leather or silk, I felt an inner conflict—a quiet voice inside me whispering that my choices did not align with my values.
Growing up in a Jain family, I avoided roots, eggs, and meat, but dairy was sacred and unquestioned. I believed the stories I’d been told— “the cow gives milk, she is our mother,” and she is treated with love in India. I never stopped asking the most straightforward question: Why does she give milk?
That belief was shattered when I met my in-laws, Gurudev Chitrabhanu and Pramoda Chitrabhanu, lifelong advocates of Ahimsa and veganism. Their words planted seeds, but my attachment to dairy and fears about nutrition held me back. In 2001, PETA India released a video exposing the Indian dairy industry. The truth was brutal calves taken from mothers, cows exploited until they were spent, and finally sent to slaughter. Their suffering was hidden behind tradition.
The moment it truly became personal was while I was breastfeeding my daughter. My milk looked just like a cow’s milk, and just as my body produced it for my baby, hers was meant for her calf. I could feel the pain of a mother losing her child so that humans could take her milk. At that moment, the cruelty of dairy became undeniable, and giving up was effortless. For years before, I had tried and failed to go vegan, but this maternal connection finally helped me connect the dots.
It’s been over 18 years since I turned vegan. Back then, soy milk was the only alternative, yet the transition felt freeing—I no longer had to defend a lie.
My journey has since expanded into advocacy. I co-founded Ahimsafest, India’s largest vegan festival, and later started The Earthen One, a non-profit hosting over one hundred events to help people make small, compassionate lifestyle changes.
Veganism has been my liberation—rooted in empathy, sustained by truth, and inspired by the simple conviction that a mother’s milk belongs only to her child.

